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Beyond The Whistle with Odell McCants

Beyond The Whistle takes you beyond the X's and O's for tips and advice on the business of sports and how to advance in a sports career. Guests include coaches, sports administrators, team executives and other sports professionals who share their personal journeys to success.

Why You Need a Personal Brand as a Coach, with Ron McKeefery

Oct 11, 2018

Personal brand. What does that mean to you? What's the value of having a personal brand? Have you struggled to create your personal brand?

Ron McKeefery is an internationally recognized leader in strength and conditioning coaching. Currently the Vice President of Performance and Education for PLAE, a leader in sports...